Programmatic Marketing | Multicultural Marketing
Programmatic Marketing Agency | Multicultural Marketing | Digital Marketing
Programmatic marketing is a digital advertising approach that buys and sells ad inventory in real-time through automated technology. Programmatic marketing makes choices about where and when to display ads based on data and algorithms, as opposed to traditional marketing, which negotiates and places ads manually. Businesses can increase their return on investment (ROI) by using …
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CASE STUDY Social Influencer Campaign for OLDTOWN™ White Coffee Talent Booked: 15 Collective Reach (Actual Reach): 185,204 Actual Impressions: 224,989 Engagement rate: 9.1% Campaign Background OLDTOWN™ White Coffee worked with I Search Marketing to manage and execute its social influencer campaign to drive its brand interaction and emotional connection with its target audiences, nationally. …
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